Key Roles: Art Direction, Project Management
The Cocktails Unknown virtual happy hour was put together during the lockdown in the fall of 2020 to offer an opportunity for our clients to meet Discovery Channel’s top talent virtually; Josh Gates of Expedition Unknown and Josh Gates Tonight. We created an event that mixed his show’s content with a cocktail hour where he demonstrated how to make a cocktail with the history and lore that Josh Gates is known to produce. I worked with a designer to make a mark, then translated that to an e-vite, registration page, and virtual wait screens for the live virtual event.
We worked with a fulfillment company to create a custom-branded crate filled with a bar set and spirits for the event that came with an actual crowbar to give you the full Expedition Unknown experience.